The referendum against pesticides


Johannes Fragner is the pharmacist of Malles, the first town in the world to decide through a referendum to ban the use of pesticides. A revolutionary initiative that gives to this Italian little alpine village an exemplar notoriety. Malles is located in Val Venosta, in the Alto Adige region, This is one of the biggest European area dedicated to fruit production, where is cropped the 50 percent of the Italian apples and the 15 percent of the European.